What is Affiliate Marketing?
Affiliate Marketing is an arrangement where an online retailer pays commission to external publishers for traffic or sales generated from referrals / sales.
What do affiliate management agencies do?
Affiliate Managers build and grow channels of marketers, also referred to as publishers to drive traffic or sales to a store, business or offer. Affiliate programs, networks and managers are the three pillars to affiliate management.
Agencies like Altitude not only build out sales channels and partnerships, they manage compliance, security, payouts and other critical services to ensure their partners success.
As a sister company of Altitude, Castle Rock Advertising will also now offer affiliate management in addition to affiliate marketing services and consulting to the small-business and enterprise business sectors through our relationship with Altitude Agency.